Which wildlife conservation organization pioneered the 'adoption' retail model in the 1970s, allowing customers to symbolically adopt endangered animals with plush toys and certificates?

The retail landscape for wildlife conservation products has evolved dramatically over the past few decades. Organizations have developed innovative approaches to generate funding for conservation efforts while raising awareness. This poll tests your knowledge about a groundbreaking retail strategy that revolutionized wildlife conservation fundraising and created a new model for cause-related marketing in the animal protection sector.

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World Wildlife Fund (WWF)
The Nature Conservancy
National Audubon Society
Oceana