Which airline is credited with launching the first modern frequent flyer program that transformed customer loyalty in transportation?

Airlines revolutionized customer loyalty programs in the transportation industry decades ago, but how well do you know the history and impact of these pioneering initiatives? Test your knowledge about the transportation sector's approach to customer retention and loyalty. The right answer might surprise even industry veterans!

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• American Airlines (AAdvantage, 1981)
• United Airlines (Mileage Plus, 1982)
• British Airways (Executive Club, 1979)
• Pan American World Airways (WorldPass, 1980)

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