Which architectural retail layout concept, developed in the 1940s but still widely used today, deliberately guides customers through a predetermined path to maximize product exposure?

In architectural retail design, the layout of a store significantly impacts customer behavior and sales. From the entrance experience to the checkout placement, every element is strategically designed. This poll tests your knowledge about a specific architectural retail layout technique that guides customer movement through stores, influencing purchasing decisions while creating an engaging shopping experience.

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The Ikea Effect - forcing customers through a maze-like one-way journey through all departments
The Gruen Transfer - using sensory architectural elements to transition shoppers from determined to impulse buying states
The Forced Path Layout - using architectural barriers to eliminate customer choice in navigation
The Boomerang Principle - strategically placing high-demand items deep within the store to maximize exposure to other merchandise