Which film franchise's partnership with a car manufacturer is credited with pioneering the modern 'hero product' placement strategy, increasing the featured brand's sales by over 40% in the year following release?

Product placement and brand storytelling have become integral to the film industry, with studios and brands forming powerful partnerships that enhance narrative while delivering marketing impact. This poll tests your knowledge of a groundbreaking brand integration campaign that changed how products are featured in blockbuster films, creating a template that many studios and brands continue to follow today.

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James Bond and Aston Martin (Casino Royale, 2006)
Transformers and General Motors (2007)
Fast & Furious and Dodge (The Fast and the Furious: Tokyo Drift, 2006)
Mission: Impossible and BMW (Mission: Impossible - Ghost Protocol, 2011)