Which famous author's dedicated e-reader platform failed spectacularly in 2015, losing over $7 million in its first year before being discontinued?

The publishing world has seen many ambitious ventures that didn't pan out as expected. Major publishing houses and renowned authors have launched products, platforms, and merchandise lines that failed to connect with readers. This trivia question explores one notable case of a brand initiative in the literary world that didn't succeed despite significant backing and expectations.

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• J.K. Rowling's 'Pottermore Reader'
• Stephen King's 'Dark Pages'
• James Patterson's 'BookShots Digital'
• Dan Brown's 'Symbology'

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