Which pharmaceutical company first launched an FDA-approved prescription drug app that both tracks medication adherence AND was authorized to be marketed alongside the medication as a companion digital therapeutic?

The pharmaceutical industry has undergone significant digital transformation in recent years, especially in how medications and medical devices are marketed to healthcare professionals and patients. Digital marketing in medicine has opened new channels for patient education, medication adherence, and healthcare provider engagement. Test your knowledge about a groundbreaking digital marketing initiative that changed how a major medical product was promoted.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Otsuka Pharmaceutical with the Abilify MyCite system for schizophrenia
Novartis with the ViaOpta app for vision-impaired patients
GlaxoSmithKline with the MyAsthma app for respiratory conditions
AstraZeneca with the AMAZE platform for cancer medications