Which retail analytics methodology revolutionized architectural design by introducing the concept of 'dwell zones' that has since become standard practice in shopping mall layouts?

In the evolving world of retail architecture, data analytics has transformed how spaces are designed for optimal customer experiences. Modern architectural firms increasingly rely on consumer behavior data to inform their retail space designs. This poll tests your knowledge about how advanced analytics has influenced architectural decisions in contemporary retail environments.

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Path Intelligence Tracking (PIT)
Visual Merchandising Optimization (VMO)
Structural Flow Analysis (SFA)
Customer Engagement Mapping (CEM)