Which major natural product first featured the Rainforest Alliance Certified seal in mainstream retail stores, launching the now-ubiquitous green frog certification symbol in 1997?

Sustainability initiatives have transformed how natural products are brought to market. One certification program has particularly revolutionized the relationship between conservation and commerce, ensuring products from sensitive ecosystems are harvested responsibly. This certification has become a recognizable symbol to environmentally conscious consumers worldwide, but do you know when it made its retail debut and changed how we shop for products from the natural world?

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Chiquita Bananas
Lipton Tea
Gibson Guitars (using certified sustainable wood)
Dove Chocolate