Which major retail chain partnered with 'Hamilton' in 2017 to create the first-ever dedicated Broadway show boutique inside their stores nationwide?

The performing arts industry has embraced innovative retail partnerships to extend brand experiences beyond the stage. These collaborations have transformed how fans connect with shows, creating unique merchandise opportunities and revenue streams for productions. Test your knowledge about a groundbreaking retail partnership that changed how Broadway merchandise reaches fans!

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Bloomingdale's
Macy's
Nordstrom
Target