Which wildlife conservation organization pioneered the 'Cause-Related Marketing' model in the 1980s, partnering with retailers to donate proceeds from product sales to conservation efforts?

The retail landscape for wildlife conservation organizations has evolved dramatically in the last few decades. Organizations have developed innovative marketing strategies to fund their conservation efforts through retail sales. This trivia question tests your knowledge about a groundbreaking marketing strategy that changed how conservation merchandise is sold and perceived by consumers.

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World Wildlife Fund (WWF)
The Nature Conservancy
National Audubon Society
Wildlife Conservation Society