Which Nike employee created the famous Swoosh logo for just $35 in 1971, later receiving company stock as additional compensation?

Brand mascots and logos are powerful visual elements that help sports companies build recognition and emotional connections with their customers. Behind many of these iconic symbols are fascinating origin stories that reveal strategic marketing decisions and creative inspirations. Test your knowledge about one of the most recognizable sports brand mascots in the world and how it came to dominate the athletic landscape.

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Carolyn Davidson
Phil Knight's wife, Penelope Knight
Dan Wieden, who also created the 'Just Do It' slogan
Michael Jordan, as part of his original endorsement deal