Which product development strategy did LEGO use to break the Guinness World Record for 'Largest LEGO Brick Construction' in 2021?

World records aren't just about human achievements - they're also about remarkable product innovations that push boundaries. Companies strategically develop record-breaking products to generate buzz, demonstrate technological prowess, and capture consumer imagination. These product milestones often become powerful marketing tools and brand differentiators in competitive markets. Test your knowledge about the fascinating intersection of world records and product development strategy!

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Crowdsourced the design from thousands of global fans who submitted elements online
Created a modular construction system allowing for rapid assembly by a small team
Used an AI algorithm to optimize brick placement for maximum structural stability
Developed a new type of reinforced brick specifically for record-breaking constructions