Which gaming company first introduced a loyalty program that allowed players to earn points for both digital purchases and in-game achievements that could be redeemed for exclusive content?

The gaming industry has evolved beyond just selling games to creating intricate loyalty ecosystems that reward players for their engagement and purchases. These programs have revolutionized how companies retain players and build communities around their brands. Test your knowledge about the history and innovation of gaming loyalty programs that have shaped player retention strategies across the industry.

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