Which retail innovation, introduced by IKEA in the 1950s and now widely adopted, was specifically designed to maximize customer exposure to products through a predetermined path?

Retailers meticulously design store layouts to influence consumer behavior and maximize sales. From strategic product placement to sensory marketing techniques, physical retail environments are carefully crafted experiences. This poll tests your knowledge about a notable retail psychology tactic that revolutionized in-store customer journeys and significantly impacted purchase patterns across the global retail landscape.

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The maze layout (guided one-way path through all departments)
The decompression zone (empty space at store entrances)
The power wall (feature display immediately visible upon entry)
The golden triangle (triangular path between entrance, bestsellers, and checkout)