Which high-speed rail service underwent a major rebranding in 2019, changing its name from 'Eurostar' to a new identity to reflect its expanded European network?

The transportation industry has seen several notable rebranding efforts as rail services modernize to compete with air travel and enhance their market position. These rebrandings often involve comprehensive visual identity changes, marketing campaigns, and service improvements to shift public perception. Test your knowledge about one of the most significant transportation rebranding initiatives of the past decade!

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Thalys rebranded to 'IZY' with a budget-focused service model
Eurostar never changed its name, but merged with Thalys in 2022 under the 'Eurostar Group' umbrella
Eurostar rebranded to 'EuroConnect' with a new green and silver visual identity
SNCF's international division took over Eurostar and renamed it 'OuiSpeed' to align with their 'Oui' brand family