Which of these famous brand mascots was originally created by children's author Roger Hargreaves and later became a global marketing phenomenon with books selling over 100 million copies worldwide?

Brand mascots have become cultural touchstones across many industries, including publishing and literature. These iconic characters not only represent their brands but often transcend them to become literary phenomena in their own right. This trivia question tests your knowledge of famous mascots that have strong connections to the literary world and have influenced reading culture, book marketing, and literary merchandising.

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Mr. Men and Little Miss characters
The Very Hungry Caterpillar
Paddington Bear
The Gruffalo