Which gaming company first popularized the 'loss leader' pricing strategy for consoles, selling hardware below cost to profit from game sales?

The gaming industry has seen numerous innovative pricing strategies that have disrupted traditional hardware markets. One particular strategy fundamentally changed how consumers view gaming console economics and created a new business model that has since influenced many hardware products across tech industries. Test your knowledge of this pivotal pricing innovation that shaped modern gaming economics.

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Sony with the PlayStation in 1994
Sega with the Dreamcast in 1998
Atari with the Atari 2600 in the late 1970s
Microsoft with the original Xbox in 2001