Which celebrity helped Tylenol rebuild consumer trust after their 1982 cyanide tampering crisis that killed 7 people and led to the invention of tamper-evident packaging?

Some product failures and recalls can be devastating for brands, but occasionally, a famous face can save the day. This poll explores a notable case where a celebrity's involvement helped rehabilitate a major brand's image after a serious product recall crisis. Test your knowledge about this famous turnaround in brand management history!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

James Burke (then-CEO of Johnson & Johnson)
Michael Jordan
Bill Cosby
Oprah Winfrey