Which revolutionary digital transformation strategy did Nike first implement in 2018 that changed how customers shop for athletic footwear?

The sports retail industry has undergone significant digital transformation in recent years. From virtual try-ons to AI-powered recommendation systems, technology has revolutionized how fans purchase their favorite team merchandise and sports equipment. Test your knowledge about the innovative digital strategies that leading sports retailers have implemented to enhance customer experience and drive sales in the digital age.

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Nike Fit: A foot-scanning technology that uses computer vision to find the right shoe size
Virtual Reality stadiums where customers can test athletic performance in simulated game conditions
Subscription-based sneaker service that automatically ships new shoes based on wear patterns
DNA-matched custom insole printing stations in flagship stores