Which government-created mascot was developed in 1976 specifically to promote energy conservation policies during America's energy crisis?

Government agencies have increasingly adopted sophisticated branding strategies once reserved for private corporations. From logos to mascots, public institutions use visual identity to build trust, increase engagement, and simplify citizen interactions. This poll explores how government entities have used brand mascots to communicate with the public and promote civic programs. Test your knowledge about these iconic government symbols that have shaped public perception and policy messaging.

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Smokey Bear (U.S. Forest Service)
Energy Ant (Department of Energy)
McGruff the Crime Dog (National Crime Prevention Council)
Woodsy Owl (U.S. Forest Service)