Which famous food product launch was considered such a failure that it cost Coca-Cola Company an estimated $30 million in development and marketing before being discontinued in less than 3 months?

Food product launches can make or break a company's fortune. While we often hear about successful food innovations that revolutionized the industry, the marketplace is also littered with expensive failures. This poll tests your knowledge about one of the most notorious product launch disasters in food industry history - a launch so disastrous it cost millions in development and marketing only to be pulled from shelves within months.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

New Coke (1985)
Crystal Pepsi (1992)
Heinz EZ Squirt Colored Ketchup (2000)
Kellogg's Breakfast Mates (1998)