Which novel's innovative 2007 product launch included synchronized global release parties at midnight, an unprecedented embargo agreement, and resulted in 8.3 million copies sold within 24 hours?

The publishing industry has seen numerous innovative product launch strategies that transformed how books reach readers. From midnight release parties to elaborate cross-media campaigns, publishers have developed sophisticated techniques to generate buzz and drive sales. Test your knowledge about one of the most revolutionary book launch campaigns that changed the publishing landscape and set new standards for product launches in the arts and literature world.

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• Dan Brown's 'The Da Vinci Code'
• J.K. Rowling's 'Harry Potter and the Deathly Hallows'
• Stephenie Meyer's 'Breaking Dawn'
• George R.R. Martin's 'A Dance with Dragons'

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