Which company is credited with creating the first modern subscription commerce model in 1996, revolutionizing how products are sold and delivered to consumers?

Before Netflix and Spotify dominated the subscription world, a different company pioneered the subscription model that would transform commerce. This revolutionary approach combined regular product delivery with the convenience of automatic billing, creating a business model that would eventually disrupt multiple industries. Test your knowledge about this groundbreaking subscription service that changed how consumers access products.

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Columbia House Record Club
Book-of-the-Month Club
Amazon Prime
Birchbox