Which government initiative first introduced 'retail-inspired' customer experience metrics to measure citizen satisfaction across all federal agencies?

Government agencies worldwide are embracing retail-inspired innovations to better serve citizens. From digital service platforms to user experience design, the public sector is learning from retail industry best practices. This trivia poll tests your knowledge about a significant government retail innovation initiative that changed how citizens interact with public services. Consider how government agencies are applying retail concepts like customer analytics, user experience, and service design.

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• The Federal Customer Experience Act of 2018
• The Obama Administration's 'Digital Government Strategy' of 2012
• The Government Customer Service Improvement Act of 2015
• The Trump Administration's 'Government Effectiveness Advanced Research Center' (GEAR) of 2019

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