Which airline brand strategy was specifically developed for the Concorde to distinguish it from regular air travel services?

The supersonic Concorde aircraft was a marvel of transportation engineering and product design that shaped airline brand positioning for decades. Though it ceased operations in 2003, its influence on premium air travel and transportation branding continues today. This poll tests your knowledge about how this iconic product was positioned in the market and its lasting impact on transportation product development and branding strategies in the aviation industry.

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Speedbird Service - a separate luxury sub-brand with distinct uniforms, cabin design, and service protocols that emphasized exclusivity and speed
SkyRush Program - an integrated booking system allowing passengers to switch between supersonic and subsonic flights within the same itinerary
Altitude Premier - a frequent flyer program offering double miles and corporate partnerships with luxury hotels and car services
TransAtlantic Express - a joint venture between multiple airlines to distribute operational costs while maintaining premium pricing