Which sporting goods retailer pioneered the first interactive 'virtual locker room' technology in 2015, allowing customers to digitally try on apparel and equipment before purchase?

The sports retail landscape has dramatically transformed over the past few decades, with innovations in marketing, technology, and customer experience reshaping how fans engage with their favorite sports brands. This trivia tests your knowledge about a groundbreaking digital retail transformation that revolutionized how sports merchandise is sold and experienced by consumers. Do you know your sports retail history?

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