Which retail innovation was first implemented by Nike in 2016 and revolutionized how customers shop for athletic footwear by creating personalized recommendations based on biomechanical data?

The sports retail industry has undergone dramatic transformations in recent decades, with technological advancements and changing consumer behaviors driving innovation. From personalized equipment fitting to interactive shopping experiences, retailers have continuously evolved to meet athlete and fan demands. Test your knowledge about one of the most significant retail innovations that changed how consumers shop for sporting goods!

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