Which luxury fashion house bases its brand identity on cultural craftsmanship traditions and was originally founded as a workshop making traditional Japanese kimonos before expanding globally?

Traditional marketplaces have been centers of commerce and cultural exchange for centuries, evolving differently across various regions. These spaces not only facilitated trade but also preserved cultural traditions, craftsmanship, and social interactions. Today, many renowned retailers are incorporating elements from these traditional markets into their brand identity and store experiences. Test your knowledge about how cultural traditions have shaped iconic retail brands and their connection to heritage marketplaces.

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Shiseido
Comme des Garçons
Uniqlo
Issey Miyake