Which gaming company first launched a significant virtual reality retail store where users could browse and purchase physical products while in a VR environment?

The intersection of gaming technology and retail has created new frontiers for shopping experiences. Virtual reality has transformed how consumers interact with products before purchase, allowing for immersive experiences that traditional retail cannot match. This question explores a pivotal moment in retail augmented reality history that changed how gaming companies approach virtual shopping environments.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Valve (through Steam VR)
HTC with their VIVEPORT Retail space
Oculus (pre-Meta acquisition) with Oculus Store VR
Sony's PlayStation VR Marketplace