Which 2016 film pioneered a revolutionary marketing campaign featuring the main character directly addressing audiences across unconventional platforms like Tinder and creating fake lifestyle magazine covers?

The film industry has seen some revolutionary marketing campaigns that transformed how movies are promoted. In 2016, one particular superhero film broke the fourth wall not just on screen, but in its entire marketing strategy. The campaign included fake magazine covers, holiday-themed billboards, satirical PSAs, and even a Tinder profile for the main character. This innovative approach set new standards for how studios could engage with audiences before release.

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Deadpool
Suicide Squad
Doctor Strange
Batman v Superman: Dawn of Justice