Which scientific instrument company's 1970s redesign decision to use modular components fundamentally changed laboratory equipment accessibility and is now an industry standard?

The science industry has seen remarkable marketing campaigns and product design innovations that changed how scientific discoveries and equipment are promoted to researchers and the public. Some brands have created iconic identities that are instantly recognizable in laboratories worldwide. Test your knowledge about a groundbreaking product design decision that revolutionized scientific research accessibility.

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Thermo Fisher Scientific's introduction of interchangeable spectroscopy modules
Beckman Instruments' modular centrifuge system with interchangeable rotors
Waters Corporation's component chromatography systems with standardized connectors
Agilent Technologies' plug-and-play mass spectrometry components