Which famous designer created the iconic panda logo for the World Wildlife Fund (WWF) in 1961, doing so pro bono because of his passion for wildlife conservation?

The World Wildlife Fund (WWF) is one of the most recognizable conservation organizations globally, with its iconic panda logo being instantly identifiable. But how much do you know about the corporate history behind this famous wildlife conservation brand? Test your knowledge about the origins of one of the most successful wildlife conservation brand identities ever created.

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Sir Peter Scott
Paul Rand
Saul Bass
Milton Glaser