Which mythological character's story was central to Amazon's groundbreaking 2018 retail technology campaign that introduced their first cashierless store concept?

In the realm where ancient myths meet modern retail, marketing strategies have drawn inspiration from folklore's most compelling stories. From Nike's winged victory goddess to Starbucks' siren, mythology continues to shape brand identities. This trivia challenges your knowledge of how one particular mythological campaign revolutionized an entire retail segment through innovative storytelling and cultural resonance.

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Hermes (Greek messenger god and patron of commerce)
Lakshmi (Hindu goddess of wealth and prosperity)
Heimdall (Norse guardian who sees and hears all)
Thoth (Egyptian god of wisdom and writing)