Which luxury fashion brand made history in 2021 by creating a branded virtual world in Roblox called 'Gucci Garden' that sold a virtual bag for more than the price of its real-world counterpart?

Test your knowledge about innovative brand collaborations in virtual gaming environments! The gaming industry has become a major marketing frontier for retailers and brands looking to connect with digital audiences. From in-game stores to virtual fashion shows, brands are finding creative ways to integrate their products into virtual worlds. How well do you know these groundbreaking partnerships that are reshaping retail marketing in gaming spaces?

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Gucci
Louis Vuitton
Balenciaga
Burberry