Which publishing house mascot was created by illustrator Tomi Ungerer in 1935 and has appeared on book spines for nearly nine decades?

Brand mascots have become iconic symbols in marketing, but did you know that the publishing and literary world has its own notable mascots? These characters have helped bridge the gap between traditional literature and modern brand identity, creating memorable connections with readers. Test your knowledge about these literary brand ambassadors that have shaped how we engage with books and publishing houses.

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Penguin Books' penguin
Random House's house silhouette
HarperCollins' torch
Simon & Schuster's quill pen