Which pop culture brand revolutionized product packaging in 2022 with 'Variable Packaging Technology' that changes appearance based on viewing angle or temperature?

The packaging of pop culture products has evolved dramatically in recent years, with brands using innovative designs to capture attention in an increasingly crowded marketplace. From collectible packaging to sustainable solutions, the way products are presented has become almost as important as the products themselves. Test your knowledge about a recent groundbreaking packaging innovation that changed how fans interact with their favorite entertainment products.

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• Supreme, with temperature-reactive streetwear packaging that reveals hidden artwork when touched
• Disney+, with lenticular Marvel show packaging that transitions between multiverse character variants
• Spotify, with sound-reactive vinyl album covers that pulse with LED lights matching music rhythm
• Nintendo, with AR-enabled game boxes that animate game characters when viewed through smartphone cameras

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