Which innovative marketing approach did Tesla use to demonstrate the value proposition of its Semi electric truck to potential commercial customers?

Tesla's entry into the commercial trucking industry with the Tesla Semi represented a significant shift in transportation product marketing. The company faced unique challenges in positioning an electric semi-truck in a traditionally conservative industry dominated by diesel vehicles. This poll tests your knowledge of how Tesla marketed this revolutionary product to overcome industry resistance and highlight its value proposition.

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Creating a 'Convoy Challenge' where Tesla Semis completed long-haul routes alongside diesel trucks while livestreaming battery levels and performance metrics
Offering 'Electric Fleet Guarantees' where customers would receive free replacements if the trucks didn't deliver promised cost savings within one year
Conducting public demonstration runs carrying full cargo loads, including a famous 500-mile journey while consuming less than 2 kWh per mile
Implementing a 'Try Before You Buy' program allowing major logistics companies to operate Tesla Semis for three months with no financial commitment