Which candy experienced a 65% sales increase after its famous placement in the 1982 film 'E.T. the Extra-Terrestrial', following Spielberg's rejection of using M&Ms?

Product placement in film and television has become a billion-dollar industry, with brands paying substantial sums to have their products featured in popular content. These strategic placements can dramatically influence consumer behavior and brand perception. This poll tests your knowledge about one of the most financially successful product placement deals in cinema history that transformed a struggling candy's fortunes overnight.

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