Which NCAA policy change created a boom in athlete-specific merchandise in sports retail starting in 2021?

In recent years, the sports retail industry has undergone significant changes due to evolving NCAA policies. One particular change has transformed how athletes can monetize their personal brands while still competing at the collegiate level, creating entirely new retail partnership opportunities. This shift has resulted in major sports brands developing innovative strategies to collaborate with individual college athletes rather than just teams or institutions. Test your knowledge about this revolutionary change in sports marketing and retail partnerships!

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Name, Image, and Likeness (NIL) rules allowing college athletes to profit from their personal brand
Transfer Portal expansion allowing athletes to maintain merchandise rights across different schools
Athletic Revenue Sharing Act mandating schools to share merchandise profits with featured athletes
College Sports Monetization Framework creating official athlete sponsorship categories