Which celebrity pioneer was the first to use a 'drop' model for their product launches, creating limited-time releases that would sell out within minutes, driving massive demand?

Throughout history, many celebrities have ventured beyond their primary careers to launch their own product lines or retail brands. Some have created billion-dollar empires while others have seen their ventures quickly fade. Test your knowledge about these famous entrepreneurial crossovers and see if you can identify which celebrity pioneered which innovative product launch strategy.

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Kanye West with Yeezy
Rihanna with Fenty Beauty
Jessica Alba with The Honest Company
George Clooney with Casamigos Tequila