Which athlete's endorsement deal launched in 1984 created a signature shoe line that continues to be a bestseller today, with annual revenue exceeding $5 billion?

In the world of sports marketing, certain athlete endorsement deals have completely transformed both the athlete's career and the brand's trajectory. These partnerships sometimes create cultural phenomena that transcend the sport itself. This trivia question explores one of the most financially successful and culturally significant endorsement deals in sports history.

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