What was the first major modern customer loyalty program that used collectible stamps, launched in 1896, which revolutionized retail customer retention strategies?

Customer loyalty programs have a fascinating history that dates back much further than many people realize. Before digital points and mobile apps, merchants used creative methods to encourage repeat business. This trivia question explores a pivotal moment in loyalty program history that changed retail strategy forever and set the foundation for modern customer retention tactics we see today.

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Sperry & Hutchinson Green Stamps
Blue Chip Stamps
Eagle Trading Stamps
Gold Bond Stamps