Which innovative retail marketing strategy did author James Patterson pioneer in 2007, revolutionizing how books were promoted to consumers?

The world of books and publishing has undergone dramatic transformations in how literature is marketed and sold to consumers. From traditional bookstores to innovative digital platforms, retail strategies in the literary world reflect changing consumer behaviors and technological advancements. Test your knowledge about the fascinating intersection of literature and retail marketing!

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He released book trailers that were shown in movie theaters, bringing cinematic marketing techniques to literature
He sold his novels exclusively through subscription boxes, creating the first major author-branded monthly delivery service
He launched virtual reality bookstore experiences where readers could browse his works in a digital environment
He created AI-generated personalized novel endings based on individual reader preferences