Which streaming platform famously used the marketing tagline "See What's Next" before changing to "Stories You Can't Stop Watching" as part of a major 2019 brand strategy pivot?

In today's competitive streaming landscape, major platforms distinguish themselves not just through content but through memorable marketing campaigns that become cultural touchstones. These campaigns often represent pivotal brand strategy moments that help define a streaming service's identity in the crowded marketplace. Test your knowledge about some of the most impactful marketing strategies that helped shape the streaming wars and establish brand loyalty among viewers.

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Netflix
Hulu
Amazon Prime Video
Disney+