Which gaming company first launched a persistent virtual retail space in Fortnite where players could purchase physical merchandise that would be delivered to their homes?

The gaming industry has pioneered innovative retail strategies that blend virtual and physical experiences. Major game publishers and platforms have experimented with various approaches to create immersive retail environments that extend beyond traditional storefronts. This poll tests your knowledge of how the gaming industry has transformed retail experiential marketing through virtual worlds and interactive experiences.

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Nike with their 'Nikeland' collaboration
Balenciaga with their 'Strange Times' virtual store
Epic Games with their 'Retail Row' physical goods marketplace
Gucci with their 'Gucci Garden' experience