Which artist pioneered the 'surprise drop' marketing strategy in the music industry with a self-titled visual album released without prior announcement in 2013?

Test your knowledge about innovative marketing strategies that revolutionized the music industry! The music business has evolved dramatically in the digital age, with artists and labels finding creative ways to promote releases, build brands, and connect with fans. This trivia question focuses on a groundbreaking marketing approach that changed how albums are released and promoted. Think you know your music industry disruptions?

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• Beyoncé with her album 'Beyoncé'
• Taylor Swift with her album '1989'
• Drake with his mixtape 'If You're Reading This It's Too Late'
• Kanye West with his album 'Yeezus'

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