Which Broadway musical was the first to use a 'satisfaction guarantee' marketing campaign, offering refunds to dissatisfied audience members, helping to save the show from early closure?

In the competitive world of performing arts, marketing strategies can make or break a production. One particular Broadway musical made history with an unconventional marketing approach that transformed how theatrical productions are promoted. Test your knowledge about this groundbreaking campaign that changed performing arts marketing forever and helped save a struggling show.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

The Phantom of the Opera
Pippin (1972 original production)
A Chorus Line
Chicago (1996 revival)