Which innovative marketing and distribution strategy led to the Gideons International placing over 2 billion Bibles in hotels and other venues worldwide?

In the religious publishing world, product marketing strategies can make or break a sacred text's reach and impact. One particular marketing innovation revolutionized how religious texts were distributed and consumed worldwide. This poll tests your knowledge of a groundbreaking product launch strategy that transformed religious publishing and accessibility. Can you identify which revolutionary marketing approach led to unprecedented distribution of a foundational religious text?

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